Saturday, April 01, 2006

The Cost of your Cosmetic Choices - Urban Decay

URBAN DECAY - The Leading cruelty-free cosmetic company

Breif History
Urban Decay is, and always has been, a cruelty-free company. You’ll notice that every box bears our cruelty-free credo: “We don’t do animal testing. How could anyone?” We insist on producing beautiful, irreverent, high-end cosmetics without conducting animal testing. Some of our animal rights allies provide symbols to companies they trust to make cruelty-free products easy to identify, purchase, and support. You can read about each symbol below, including a new one of our own! Urban Decay now has a “Marley Approved” symbol to identify vegan products on our website!

Key symbols to look for the next time you purchase cosmetics and what they actually mean.

If you see Marley’s purple paw print next to a product, Urban Decay certifies that it is a vegan product, and does not contain any animal-derived ingredients. Although we are a cruelty-free company, and not a vegan company, we love vegans and want to make your shopping experience as pleasurable and informative as possible! Our first step in making vegan-friendly was to identify these products and make it easy to shop. Currently, we are working with our laboratories to find out which of our non-vegan products can be converted. In many situations, there is a plant-derived or synthetic alternative to an animal-derived ingredient. For products where we do not feel our quality will be compromised, and we can deliver the same rich color and texture you desire, we will convert the product to 100% vegan ingredients. Be on the lookout for new additions to our vegan products, and thank you for supporting Urban Decay!

The Coalition for Consumer Information on Cosmetics (CCIC) consists of seven national animal protection groups banded together to help make shopping for animal-friendly products easier and more trustworthy. If a customer sees the internationally recognized "leaping bunny" logo on a product or a website, they know that the company has committed to The Corporate Standard of Compassion for Animals, a voluntary pledge that companies make not to test on animals during any stage of product development. The company's ingredient suppliers make the same pledge and the result is a product guaranteed to be 100% free of animal testing. Urban Decay has made this commitment. To find out more about our friends at the CCIC, visit

People for the Ethical Treatment of Animals (PETA), the largest animal rights organization in the world, with more than one million members and supporters, is dedicated to establishing and protecting the rights of all animals. Companies that have joined PETA’s Caring Consumer Project have pledged—in writing—that they and their suppliers do not conduct or commission animal tests on ingredients, formulations, or finished products, and that they will not do so in the future. Urban Decay displays PETA’s cruelty-free bunny logo to assure our customers that we do not use or condone animal tests. We believe that you can have a killer look without killing or harming animals. For more information, please visit

Other Alternatives Include:


Post a Comment

<< Home